Project 01
Sanova Dermatology
Agency: Rosemont Media | Year: 2016
Role: Art Direction & Website Design
Description: Custom responsive website design for a dermatology practice
Objective
Redesign the website to deliver a cleaner, more professional, and modern user experience. Reorganize site architecture to improve navigation, reduce clutter, and optimize for stronger searchability. Showcase ongoing thought leadership by highlighting the practice’s blog, news, and educational articles.
Process
- Defined project goals and requirements with sales reps and account managers.
- Consulted with the client on branding, design direction, and overall look and feel.
- Partnered with the writing team to structure homepage and inside-page content.
- Collaborated with developers to ensure design specifications and interactions were implemented accurately.
- Produced responsive layouts, page templates, and a style guide aligned with brand standards.
Result
Delivered a modern, responsive website with simplified navigation, improved performance, and fresh optimized content. The redesign enhances usability, increases visibility in search rankings, and positions the practice as a trusted authority through its blog and news resources.
Contact
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